Read our music marketing blog.

Lola Young: The Power of Virality, Fan Engagement & Digital Strategy

This article critically examines Kevin Kelly's 1,000 True Fans theory and suggests how it needs to evolve in 2024.

We analysed some of the best-performing music artists on TikTok and identified ten principles you need to understand to make your content...

How to become an artist manager. Read what it takes in our comprehensive guide.

In this article, we explore the changing face of social media marketing for indie artists and suggest artists trying to promote their...

We've partnered with Diggers Factory to offer our readers a 10% discount on vinyl record production. Read on to claim your discount code....

Unlocking the World of Music Publishing: Your Guide to Copyrights, Royalties, and more. If you're a budding musician, songwriter, or...

In this article, we explore how Connor Price is redefining success for independent musicians, with a music marketing style that shifts...

Drop Rocket is on a mission to help indie musicians release music better. Way beyond a checklist, it's a project management tool...

The NTIA would like to invite you to join us for an exclusive free webinar: A Guide to filling your dance floor with Mustard Media and...

We've created the Bluffers Guide To Music, a simple A-Z glossary of key terms for indie musicians in 2023. Along the way, you'll find...

Music licensing can be a lucrative way to put your recordings to work but how does it work and what does it mean for an indie musician?...

If you are an indie musician, here is our guide to promote music in 2023. 1. Write, record and produce the highest quality music....

Indie musician? Did you know... 71% of indie musicians tolerate or actively dislike their music distributor and only 18% of indie...

In this article, we explore the subtle, but significant differences between music marketing and music promotion and explain how...

In this article, we demystify NFTs and explain the real opportunity for independent musicians.

Major Labl launches Free music marketing training for unsigned musicians

Last year we produced a checklist to help indie musicians promote music more effectively. With changes to Facebook Ads and Apple Privacy...

If you are an independent artist looking to promote your music, it's important you have both a bonfire and firework music marketing strategy

Major Labl founder Mark Knight, provides the ultimate checklist to promote independent music more effectively in 2021. Record and produce...