Read our music marketing blog.

Lola Young: The Power of Virality, Fan Engagement & Digital Strategy

The Musician's Census. "It's becoming harder to be an independent artist."

We analysed some of the best-performing music artists on TikTok and identified ten principles you need to understand to make your content...

How to become an artist manager. Read what it takes in our comprehensive guide.

We are pleased to announce a ground-breaking partnership with French tech firm Ircam Amplify. This innovative collaboration positions us...

Major Labl founder Mark Knight discusses three worrying implications of AI music maker Udio on human music creators.

In this article, we explore the changing face of social media marketing for indie artists and suggest artists trying to promote their...

Unlocking the World of Music Publishing: Your Guide to Copyrights, Royalties, and more. If you're a budding musician, songwriter, or...

In this article, we ask what is a bio, why you need one and what are the key ingredients that turn a bio into a great bio. Cornerstone...

You are a brand. Your singing voice, your choice of genre, your style, your story, and your values are all the foundational elements of...

As an indie musician streaming royalties are a key revenue stream, so it's good to understand how much you can expect to get paid from...

Music Gateway a music services hub offering distribution, publishing, sync and promo has launched Ignite, a new music fund targeted at...

We've created the Bluffers Guide To Music, a simple A-Z glossary of key terms for indie musicians in 2023. Along the way, you'll find...

If you are an indie musician, here is our guide to promote music in 2023. 1. Write, record and produce the highest quality music....

It's estimated over 3.2bn people use Google Chrome as their default website browser. While Google Chrome helps you find the best website...

In this article, we explore the subtle, but significant differences between music marketing and music promotion and explain how...

In this article, we demystify NFTs and explain the real opportunity for independent musicians.

Major Labl launches Free music marketing training for unsigned musicians

Last year we produced a checklist to help indie musicians promote music more effectively. With changes to Facebook Ads and Apple Privacy...

Covid19, Brexit and Apple Privacy changes have collectively caused the perfect storm battering unsigned musicians like never before.