Read our music marketing blog.

We analysed some of the best-performing music artists on TikTok and identified ten principles you need to understand to make your content...

Iconic music title NME has partnered with Bose to announce its C24 mixtape, and they're giving one lucky unsigned artist the chance to...

Unlocking the World of Music Publishing: Your Guide to Copyrights, Royalties, and more. If you're a budding musician, songwriter, or...

The Great Escape is an annual new music festival held in Brighton. It's built its reputation as the festival for breaking and showcasing...

In this article, we explore how Connor Price is redefining success for independent musicians, with a music marketing style that shifts...

In this article, we explain how to book gigs. We cover approaching the promoter, promotion, and planning for the night of the show....

You are a brand. Your singing voice, your choice of genre, your style, your story, and your values are all the foundational elements of...

We've created the Bluffers Guide To Music, a simple A-Z glossary of key terms for indie musicians in 2023. Along the way, you'll find...

Question. How do independent music artists win on social media? We analysed over 1,000 of the most viewed videos on TikTok each with a...

Music licensing can be a lucrative way to put your recordings to work but how does it work and what does it mean for an indie musician?...

If you are an indie musician, here is our guide to promote music in 2023. 1. Write, record and produce the highest quality music....

In this guest post, Adam Pickering from the musical duo The Daydream Club explains how to write a song. About The Daydream Club The...

Indie musician? Did you know... 71% of indie musicians tolerate or actively dislike their music distributor and only 18% of indie...

In this article, we explore the subtle, but significant differences between music marketing and music promotion and explain how...

In this article, we demystify NFTs and explain the real opportunity for independent musicians.

Major Labl launches Free music marketing training for unsigned musicians

Last year we produced a checklist to help indie musicians promote music more effectively. With changes to Facebook Ads and Apple Privacy...

Covid19, Brexit and Apple Privacy changes have collectively caused the perfect storm battering unsigned musicians like never before.

In this article, Major Labl founder, Mark Knight considers the parallels between brands and bands and asks what can independent musicians...

Major Labl founder Mark Knight, provides the ultimate checklist to promote independent music more effectively in 2021. Record and produce...