Read our music marketing blog.

Mark Knight, Founder of the Right Chord Music Blog outlines the quickest ways to get your emails deleted and your music ignored.

Last year we produced a checklist to help indie musicians promote music more effectively. With changes to Facebook Ads and Apple Privacy...

If you are an independent artist looking to promote your music, it's important you have both a bonfire and firework music marketing strategy

In this article, Major Labl founder, Mark Knight considers the parallels between brands and bands and asks what can independent musicians...

At Spotify's recent Stream On event, they announced their roadmap for the improvement of the service highlighting 8 key changes, one...

When Instagram launched Stories, many commentators cynically saw this as a simple attack on SnapChat, but five years on it's clear the...

After working with unsigned artists for over 10 years it's easy to conclude that paying for radio pluggers is not an effective or...

In this article, Major Labl founder Mark Knight critically examines the AWAL offer. Asking do they really offer any more than an...

In this article, Mark Knight, founder of Major Labl explains why music marketing is only effective if it drives the play count for indie...

Last week we posted an article explaining how indie musicians can build relationships with music blogs and how to increase their chances...

Mark Knight the Founder of Right Chord Music (RCM), a top 5 ranked indie music blog explains how indie musicians can increase their...

In this article, Major Labl founder Mark Knight identifies the three most common music marketing mistakes made by indie musicians and...

In this post, we explore the phenomenon that is TikTok and why it's a powerful new music distribution channel for indie musicians. TikTok...

Gone are the days when all you needed to succeed as a musician was music. In the new music economy, successful artists think like...